Harken Establishes New Sales and Service Team for China


Sunrise Marineware Logo12 July 2011—Shenzhen, Guangdong Province, China – Harken Yacht Equipment announced today that its newest distributor is open to service the Chinese marine market. Led by Alan Lan of Sunrise Marineware Ltd, the new team will work closely with Harken to expand its presence in China's fast-growing sailboat industry.

About China and Harken's Focus

Along with the growth of production boat yards, interest and participation in sailing is on the rise, offering legitimate aftermarket opportunities for Harken. An office in China is critical if Harken is to provide the high levels of service that are synonymous with the Harken brand worldwide. Like other distributors within the Harken operation, Sunrise Marineware will be a trade-only business established to service the OEM customer base and the aftermarket.

About Alan Lan

Before founding Sunrise Marineware, Lan served as the China sales manager for a UK-based marine company. He has a degree in Marketing from the University of NSW, Australia, and a degree in Software Development from the Information Technology Institution, NSW Australia. His racing experience includes competing in China Cup International Regattas with a goal to promoting big boat sailing in China.

"We see this new relationship with Alan as a positive step towards a strong presence for Harken in the emerging Chinese marine industry, explained company founder, Peter Harken. Alan's strong communication and leadership skills are a huge asset to the Harken team as we continue to expand our presence in the region."

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